Burger King to McDonald's: Let's make a McWhopper!







In honor of Peace Day, September 21st, Burger King is inviting McDonald's to team up to create the McWhopper — a burger built for world peace. If they say yes, we’ll mark this ‘burger wars” ceasefire with a one day pop-up McWhopper shop in Atlanta on Peace Day, halfway between our two headquarters.

Visit mcwhopper.com to learn more about our proposal and about Peace One Day, an organization focused on campaigning to make Peace Day, an annual day of global unity. Get involved at peaceoneday.org.


McDonald’s Corporation has not yet authorized this usage or accepted this proposal. All mentions of “McDonald’s” are references to McDonald’s Corporation. Whopper is a

registered trademark of Burger King Corporation.



Sorry, Burger King: McDonald's just said no to your joint 'McWhopper' burger idea

Burger King took out a full-page, open-letter-style ad in The New York Times and Chicago Tribune this morning, calling for a truce with McDonald's and suggesting they join forces to create a "McWhopper" burger.
But McDonald's is having none of it.
Burger King's idea was to "get the world talking" about the Peace One Day charity, which is lobbying for September 21 to become an official Peace Day. 

Fernando Machado, the fast-food chain's senior vice president for global brand management, said it wasn't just a PR stunt and that BK was hoping McDonald's would agree to sell the hybrid burger September 21.

Steve Easterbrook, McDonald's' CEO, responded to Burger King's request on Facebook, and it wasn't in favor of the idea.
He said the two brands could do something bigger to make a difference, and suggested that the business rivalry between the companies shouldn't be equated to the real pain and suffering of war.

McDonald’s rejects teaming up with Burger King for Peace One Day
Here's his post:
mcdonalds

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